Marketing

Marketing is the process of formulating integrated communications that aims to provide information about goods or services in connection with satisfying human needs and desires.
Marketing begins with the fulfillment of human needs which then grow into human desire. For example, a human being needs water to meet the needs of her thirst. If there is a thirst for a glass of water then the need will be met. But man does not just want to meet her needs but also wants to fulfill her desire is for example a glass of water that Aqua Net brands and portability. So this man chose Aqua bottles that suit their needs in accordance with the thirst and desire that is also easy to carry.
Process in fulfilling the needs and desires of human beings which is the marketing concept. Starting from the fulfillment of the product (product), pricing (a price), freight (place), and promoting goods (promotion). Someone who works in marketing called marketers. These marketers should have knowledge in marketing concepts and principles so that marketing activities can be matched with the needs and desires of humans, especially the targeted consumer.
Marketing Mix
Marketing mix are four components of marketing 4P
• Product (product)
• Price (price)
• Place (places, including distribution)
• Promotion (promotion)
Economists view of marketing is to create time, place where the product is needed or desired and then deliver these products to satisfy consumer needs (marketing concept).
4P classic marketing methods such as above apply also to Internet marketing, even in the internet marketing done by many other methods are very difficult to implement outside of the internet world.